Ford's CEO has described the new Ford Fathom as a "Model T moment" for the company. But the EV pickup is unlikely to live up to lofty expectations, and maybe it doesn't have to.
Read the full article on TechCrunch →
Ford needs another Taurus, and the $30K Fathom EV pickup isn’t it
Ford's CEO has described the new Ford Fathom as a "Model T moment" for the company. But the EV pickup is unlikely to live up to lofty expectations, and maybe it doesn't have to.
Originally reported by TechCrunch
More like this
All Technology
Cloudflare launches Kitesurf, a browser built for AI agents
Cloudflare has introduced Kitesurf, a cloud-hosted browser designed for AI agents instead of people. The company says …
Computer maker Framework notifies ‘all customers’ of a data breach
Framework told "all" of its customers that hackers accessed their names, email addresses, phone numbers, and physical …
Today’s the last day to get up to $400 off your TechCrunch Disrupt 2026 ticket
Starting today, you can take an additional $100 off your founder, investor, or attendee TechCrunch Disrupt 2026 pass, …